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Sharing NewsGot good news? Then by all means share it! Here are some options. Take a look at back issues. It's the best way to figure out what to send where. You can always contact media relations for help. SJSU This WeekSJSU This Week, university e-newsletter, is the way to go if you have something you'd like to share with everyone at San José State. Media relations edits submissions from across campus into a single newsletter, which we email every Monday to all 5,000 employees plus 600 journalists, neighbors, civic leaders, job applicants and anyone else who signs up for a subscription. "SJSU This Week" usually begins with top news stories, and ends with a pride-building roundup of student, faculty and staff achievements. Top stories are posted on the university's homepage under "news." E-mail submissions (100 words ending with a Web site with more information; photos should be of professional quality, 600 X 600 pixels at 300 dpi). Subscribe to SJSU This Week. Spartan Daily, Update NewsSpartan Daily and Update News, the student newspaper and TV news program, are likely to take an interest in your story because San José State is their top priority. Send an email or call with a prepared pitch no longer than 100 words ending with a Web site with more info. Be persistent. These students are busy and always on deadline. Spartan Daily is published Monday through Thursday, with daily Web site updates. Update News is broadcasted live over the campus cable TV system on Fridays. The Department of Journalism and Mass Communications oversees both programs. Contact the Spartan Daily: 408-924-3281. Contact Update News at 408-924-7450. Trade publications, community newspapersTrade publications and community newspapers are great places for news that impacts a particular professional group or neighborhood. We're talking about groundbreaking approaches to familiar teaching challenges, important but highly technical research and service projects in specific communities. Come up with a short list of the trade publications you respect most and check out their submissions policies. You can always contact media relations for help, and should do so for community newspapers. We'll help you prepare a pitch and send it. Remember, media relations is the only office on campus authorized to send university news releases. Major mediaIf you've made it down this far, you're after much more! Major regional and national newspapers, TV and radio news programs are wonderful because they reach millions of people. But it's incredibly difficult to get a professional journalist to commit. So save your energy for stories that have the most potential. How do you know when you have such a story? Journalists like:
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