Campus Unit Lockups

Before you download and begin to use your lockup, please read SJSU Power Source: A Multi-Platform Communication Guide for complete usage standards and sample layouts. For questions, please contact us.

Keep in mind: Your lockup alone doesn’t tell your audiences who you are. The best way to distinguish your department or program is with people-focused storytelling. Learn how to tell the stories of the people in your college, department or program.

Lockup Usage

All of your communications should follow the SJSU visual hierarchy:

  1. Wherever appropriate, the university wordmark or university wordmark with tagline should appear first—placed at the top of the visual hierarchy.
  2. Either the primary mark or your unit lockup should be used as the signature—placed at the bottom of the visual hierarchy. Please do not use your lockup as a header, as a graphic element or as a substitute for illustration.

Deciding when to use the primary mark or your unit lockup depends on your audience (For examples, see pages 37 - 45 in SJSU PowerSource: A Multi-Platform Communication Guide):

  • For communication materials with a primarily external audience that may or may not be familiar with San José State, use SJSU’s primary mark.
  • For materials created for a primarily internal audience, such as current students and faculty members, you may use your unit lockup.
  • If you’re not sure if your audience is internal or external, or if your audience is a mix of both, please use the primary mark.
  • For events co-sponsored by two or more campus units, please do not use multiple unit lockups. Instead, use the primary mark and list the co-sponsors in the text. (Example: “Co-sponsored by the Connie L. Lurie College of Education, Department of History and the SJSU Event Center.”)

* Please do not use your lockup as a decorative graphic element or as a substitute for illustration.

Clear Space

Never crowd your lockup with other visual elements. Use the height of the capital “S” in “SJSU” as your unit of measurement. Please allow a space of at least “S” around an imaginary box that fits around all the mark’s elements. Never place your lockup over a background with patterns or images—unless you place it reversed in white over a dark image with an opacity of 60 percent or more.

Minimum Size

Never reduce the width of your lockup to smaller than 1.25 inches or 32 millimeters. A symbol that shows your Spartan pride shouldn’t be diminished.

Download Instructions

All available (linked) or recently requested (not yet linked) lockups are listed below. If you do not see your unit's name, please request a new lockup. NOTE: New lockup sets may take up to one month to produce. While you wait for your lockup, please download and use SJSU's primary mark.

To begin downloading your set of lockup files, click on your unit's name and wait for the zip file to download. Get help downloading zip files.

 


 

Academic Advising and Retention Services

Academic Affairs

Academic Technology

Accessible Education Center

Accounting and Finance

Accounting Services

ADA Compliance Office

Administration and Finance

Advising Hub

Aerospace Engineering

 


Your lockup is not your brand. Your brand is not your lockup. Your story is your brand.

 

Aerospace Studies

African American Studies

Anthropology

Art and Art History

Aspire Program

Associated Students

Athletics

Aviation and Technology

Bay Area Retail Leadership Center

Behavioral Intervention Team

Biological Sciences

Biomedical, Chemical and Materials Engineering

 


When should you use SJSU's primary mark and when should you use your unit's lockup?

 

Budget and Risk Management

Bursar's Office

BusinessDevelopment and External Relations

Campus Reading Program

Career Center

Center for Applied Research on Human Services

Center for Banking and Financial Services

Center for Community Learning and Leadership

Center for Faculty Development

Center for STEM Education

Charles W. Davidson College of Engineering

Chemistry

 


Tell the stories of the people in your college, department or program!

 

Child and Adolescent Development

Civil and Environmental Engineering

College of Applied Sciences and Arts

College of Applied Sciences and Arts Student Success Center

College of Humanities and the Arts

College of International and Extended Studies

College of Science

College of Science Advising Center

College of Social Sciences

Communication Studies

Communicative Disorders and Sciences

 


Your lockup is not your brand. Your brand is not your lockup. Your story is your brand.

 

Computer Engineering

Computer Science

Connie L. Lurie College of Education

Contracts and Purchasing

Counseling and Psychological Services

Counselor Education

Cultural Heritage Center

Dance

Deaf and Hard of Hearing Program

Department of Teacher Education

Design

Dr. Martin Luther King, Jr. Library

 


Tell your story across all communication platforms: web, social media, video and print.

 

eCampus

eFaculty

Economics

EdD Educational Leadership

EdD Leadership Program

Educational Leadership

Educational Opportunity Program

Electrical Engineering

Elementary Education

Emma E. Legg Center for Accessible Technology

Employee Assistance Program

Employment Accommodations Resource Center

 


When should you use SJSU's primary mark and when should you use your unit's lockup?

 

Engineering Graduate and Extended Studies

Engineering Student Success Center

English and Comparative Literature

Enrollment Services

Environmental Studies

Extended Studies

Facilities Development and Operations

Faculty Affairs

Finance

Financial Aid and Scholarship Office

Gary J. Sbona Honors Program

Gender Equity Center

General Engineering

Geography

Geography and Global Studies

 


Tell the stories of the people in your college, department or program!

 

Geology

Global Education and Initiatives

Global Leadership Advancement Center

Global Studies

Graduate Admissions and Program Evaluations

Graduate Studies and Research

Health Professions

Health Science and Recreation

High Tech Tax Institute

History

Hospitality Management

Hospitality, Tourism and Event Management

Human Resources

Human Rights

Humanities

Humanities and the Arts Student Success Center

 


Your lockup is not your brand. Your brand is not your lockup. Your story is your brand.

 

Industrial and Systems Engineering

Institutional Effectiveness and Analytics

International Education

International and Extended Studies

International Gateways

International House

International Programs and Services

International Students

International Student and Scholar Services

IT Services

Jack Holland Student Success Center

Jay Pinson STEM Education Program

Justice Studies

Kinesiology

King Library

 


Tell your story across all communication platforms: web, social media, video and print.

 

Lesbian, Gay, Bisexual and Transgender Resource Center

Linguistics and Language Development

Lucas College and Graduate School of Business

Lucas Graduate School of Business

Management Information Systems

Marketing and Decision Sciences

Mathematics and Statistics

McNair Scholars Program

Mechanical Engineering

MESA Engineering Program

Meteorology and Climate Science

 


When should you use SJSU's primary mark and when should you use your unit's lockup?

 

Mexican American Studies

Military Science

Mineta Transportation Institute

MOSAIC Cross Cultural Center

Moss Landing Marine Labs

Music

Nutrition, Food Science and Packaging

Occupational Therapy

Office of Diversity, Equity and Inclusion

Office of Student and Faculty Success

Office of the President

Office of the Provost

Office of the Registrar

Office of the University Ombudsperson

Office of Research

 


Tell the stories of the people in your college, department or program!

 

Open University

Organization and Management

Parking Services

Peer Connections

Philosophy

Physics and Astronomy

Political Science

Pre-College Programs

Pride Center

Psychology

Public Health

Record Clearance Project

Research Foundation

ScholarWorks

School of Global Innovation and Leadership

School of Information

School of Information Systems and Technology


Your lockup is not your brand. Your brand is not your lockup. Your story is your brand.

 

School of Journalism and Mass Communications

School of Management

School of Music and Dance

School of Social Work

Science Education Program

Science Education Resource Center

Secondary Education

Silicon Valley Big Data and Cybersecurity Center

Silicon Valley Center for Entrepreneurship

Silicon Valley Center for Global Studies

Silicon Valley Center of Operations and Technology Management

SJSU Admission

SJSU Salzburg Program

 


Tell your story across all communication platforms: web, social media, video and print.

 

Sociology and Interdisciplinary Social Sciences

Software Engineering

Spartan Bookstore

Spartan Catering

Spartan Daily

Spartan Dining

Spartan Parent and Family Programs

Spartan Recreation

Spartan Shops

Special Education

Student Academic Success Services

Student-Athlete Success Services

Student Affairs

Student Conduct and Ethical Development

Student Health Center

Student Involvement

Student Outreach and Recruitment

 


When should you use SJSU's primary mark and when should you use your unit's lockup?

 

Student Union

Study Abroad

Television, Radio, Film and Theatre Arts

Testing Office

Teacher Education

Timpany Center

Tower Foundation

Undergraduate Admissions and Outreach

Undocumented Immigrant Student Resource Center

University Advancement

University Housing Services

University Police Department

Update News

Urban and Regional Planning

The Valley Foundation School of Nursing

Women's Resource Center

World Languages and Literatures

Writing Across the Curriculum

Writing Center