Class Topics

Visual Literacy

Getting Started
Type Tools

Visuals & Learning
Shape

ACE
CARP

Selection: Figure/Ground
Color, Depth

Organization:Hierarchy
Space

Integration:Gestalt

Getting it Together
Value

Copyright Law

Class Summary

Portfolio Presentation & Final Exercise

Visual Literacy

Reading due	Assignment due
Lohr 1 and Resources chapter

Instructional Objectives

• Define visual literacy
• Discuss how visuals are used to enhance instructional materials
• Describe the relationship among visual thinking, learning, communication, and literacy.
• Describe how graphic design and visualization theories enhance teaching and learning processes.
• Describe, in general terms, the content and organization of the course
• Describe the role of graphic design in instruction and educational materials
• Describe creativity and creative thinking

Lecture/Discussion

• Course introduction and syllabus review
• Presentation on visual literacy [PDF]
• Visual resources [resources page]
• Discuss creativity and creative thinking
• Discuss and define "What is graphic design?"
  

Skill Development

• Introduction to type styling
• How to make a flyer using Word [PDF]

Instructiontal Activity

Download the "Designing with Type" exercise [PDF]

Project, Exercise Presentation & Critique

• Instructional Theme assignment review
• "Designing with Type" exercise

Next Week

Instructional Theme due

Submit a one-page explanation of your instructional theme for your course projects via email to your instructor. Due Session 2.

Choose an instructional theme or educational context that will become the basis for every project (i.e., dental hygiene, museums, high school physics, oceanography, travel, technical skills training, SJSU IT department, school literacy, college resident alcohol awareness). Your theme may be broad or specific. It must be explicitly about education, instruction, or training, OR about events within these kinds of environments.

Conduct an audience analysis to help you create all your projects within your theme that is appropriate for your target audience. Include age/education level and general characteristics.

To download a PDF copy of, "Instructional Theme assignment," click here