Class Topics

Visual Literacy

Getting Started
Type Tools

Visuals & Learning
Shape

ACE
CARP

Selection: Figure/Ground
Color, Depth

Organization:Hierarchy
Space

Integration:Gestalt

Getting it Together
Value

Copyright Law

Class Summary

Portfolio Presentation & Final Exercise

Selection Principle: Figure/Ground
Tools: Color

Reading due	Assignment due
Lohr 5 and 11 (Color and Depth)	Job Aid, Critique

Instructional Objectives

• Define figure/ground relationship
• Explain the relationship between the selection principle and figure/ground
• Define color theory
• Identify the effective relationship between background color and type color
• Describe how a computer thinks about color
• Understand how to harvest color to create a color pallet

Lecture/Discussion

• Presentation on Selection: Figure/Ground [PDF]
• Presentation on Color [PDF]

Skill Development

• Harvesting colors to create a color pallet
• Storyboarding
• Introduction to Microsoft Powerpoint Master Slide Design [HTML]

Instructional Activity

• Create a storyboard
  • Presentation[PDF]
  • Template for storyboarding [PDF]
  • Multimedia example storyboard [PDF]
  • Professional TV commercial storyboard [PDF]
• Download the "Butterfly" exercise [PDF] (a mini job aid!)

Project, Exercise Presentation & Critique

• Job Aid peer critique
• Download the Slide Presentation project [PDF]
  

Next Week

Slide Presentation due