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Mark  Jordan

Jordan, Mark

Lecturer AY-A,  Journalism & Mass Comm

E-mail
mjordan@casa.sjsu.edu
Mark.Jordan@sjsu.edu
Additional Contact Information

Office Hours
By Appointment

Bio

How I Got Here
I've been in the business for almost 25 years, and won local, national, and international awards for my work. More importantly, I've helped companies dramatically improve sales, reduce the cost of leads, and improve their brand value. My specialties are developing creative, yet measurable lead-generation and brand strategies for companies of all sizes. I am also an award-winning copywriter, so I have the ability to develop strategy and then execute on it.

Where I've Worked
  • Marketing Consultant/Freelance Writer, Cowboy-Creative, 2000 – Present
  • Director of Marketing Communications, Inveneo, 2007 – Present
  • Creative Director/Director of Marcom, Wyse Technology Inc., 2005 – 2007
  • Senior Copywriter and Creative Strategist, JWT Technology, 2004 – 2005
  • Marketing Consultant, Google, 2002 – 2004
  • Senior Copywriter, J. Walter Thompson, 1998-2000
  • Marketing Communications Manager, JIAN, 1997-1998
  • Director of Marketing, Alaris, Inc., 1996-1997
  • Creative Director/Creative Evangelist, Radius, Inc., 1993-1994
  • President/Creative Director, Jordan/Yama Advertising, Inc., 1988-1993
  • Senior Copywriter, Sun Microsystems, Inc., 1986-1988
  • Copywriter, Hewlett-Packard Corp., 1983-1986

Awards I've Won
New York Film Festival, Seven Gold Medals
Silicon Valley Addy Awards, Three Addys, 8 Gold
Also won: Summit, Hugo, Joey, American Design and other awards

Clients I've Helped
NetSuite, SunLink, Berkeley-Columbia EMBA Program, Hilton Hotels, The Ranch Winery, Webroot Software, American Golf, Empire Companies, Blende Dental Group, Google, EJ Gallo, 3Com, Brio, CONCERN:EAP, and dozens of others.