Graphic Design
Student Learning Objectives
- The ability to solve communication problems,
including the skills of problem identification, research and information
gathering, analysis, generation of alternative solutions, prototyping and user
testing, and evaluation of outcomes.
- The ability to describe and respond to the audiences
and contexts which communication solutions must address, including recognition
of the physical, cognitive, cultural, and social human factors that shape
design decisions.
- The ability to create and develop visual form in
response to communication problems, including an understanding of principles
of visual organization/composition, information hierarchy, symbolic
representation, typography, aesthetics, and the construction of meaningful
images.
- An understanding of tools and technology, including
their roles in the creation, reproduction, and distribution of visual
messages. Relevant tools and technologies include, but are not limited to,
drawing, offset printing, photography, and time-based and interactive media
(film, video, computer multimedia).
- An understanding of design history, theory, and
criticism from a variety of perspectives, including those of art history,
linguistics, communication and information theory, technology, and the social
and cultural use of design objects.
- An understanding of basic business practices, including the
ability to organize design projects and to work productively as a
member of teams.
Assessment of Student Learning
Schedule (doc)
spring 2007
BFA report (doc) fall 2007 BFA report (doc)
fall 2007 BA report (doc)
fall 2007 all design studies (doc)
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