Heidi Livingston Eisips
College of Business: Marketing & Business Analytics (MKTBA)
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- MKTBA Adjunct Faculty
- Winner, J. Giglierano Organizational Citizenship and Service Award, 2023
- Sbona Honors Program Faculty Advisor
- Faculty Advisor for two student clubs: GOAL - Generation of Aspirational Leaders and Spartan Analytics
College of Engineering: Interdisciplinary Engineering (ENGR)
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- Formerly Adjunct Faculty for Engineering, STEM, and Professional Writing in the 100W Writing Program (until Spring 2023)
Preferred: heidi.eisips@sjsu.edu
Telephone
Preferred: (408) 924-7208
Office Hours
By appointment
Education
Bachelor of Arts, UC Berkeley, 1990
Masters in Business Administration (MBA), Yale University, 1997
EdD in Educational Leadership, San Jose State University, ABD (expected Spring 2024)
Bio
Heidi Livingston Eisips has an MBA with an emphasis in Market Research and Strategy from Yale University. She is currently in the process of completing and defending her doctoral dissertation in Ed Leadership, focused on Higher Ed. She is an adjunct faculty member in the Marketing & Business Analytics (MKTBA) department of the Lucas College of Business at SJSU, where she teaches a wide variety of advanced statistics, analytics, marketing, and engineering/STEM writing and communication courses. She has also lead the Gary J. Sbona Honors Program in Marketing & Business Analytics since Spring 2021.
Ms. Eisips has worked as a marketing strategist with Fortune 100's, start-ups, and mid-size companies, across a variety of industries, including enterprise software, mobile tech, biopharma, ed tech, and higher ed.
Ms. Eisips has served on the university-wide Honors Task Force and a university-wide executive search committee. A member of SJSU’s Doctoral program in Educational Leadership, with a research emphasis on student success, student voice and teaching about algorithmic bias and data ethics, Ms. Eisips is also a founding member of the Unconscious Bias Working Group at Santa Clara University’s Miller Center for Social Entrepreneurship.
An experienced lecturer and facilitator, Ms. Eisips has taught all ages, from elementary to post-graduate, both in the classroom and in professional development and training settings. With expertise in a wide array of educational technologies and effective pedagogical approaches, her teaching passion is encouraging student voice, innovation, human-centered design thinking and co-creation of learning through a balance between online and in-person educational approaches. Her dissertation explores the intersection between technology and student voice.
An experienced writer and editor, Ms. Eisips has worked as a faculty-in-residence with the SJSU Writing Center; she also has served on the College of Business Written Communication Task Force since Fall 2020.
Leadership Mission Statement
As a leader I will:
- Build collaborative relationships of trust and mutual respect.
- Honor diverse perspectives; honor individual and academic freedom.
- Listen; participate in thoughtful dialogue.
- Give people the benefit of the doubt; assume good intent.
- Generate safe spaces which foster creativity and allow room for failure on the path to innovation.
- Engage in compassionate, purposeful service to the community.
Links
- Winner, J. Giglierano Organizational Citizenship and Service Award, 2023
- Marketing & Business Analytics
- Gary J. Sbona Honors Program
- Spartan Analytics Linktree; Spartan Analytics Instagram
- G.o.A.L (Generation of Aspirational Leaders)
- Doctoral Program in Educational Leadership
- Trust, But Verify (INFORMS Resoundingly Human Podcast October 2019)
- Taking A Stand for Data Ethics (OR/MS Magazine Viewpoint Column December 2019)
- Bias and Social Media (INFORMS Resoundingly Human Podcast July 2020)
- 97 Things About Ethics Everyone in Data Science Should Know (Contributor, August 2020)
- The Risks and Benefits of Always-On Technology: Exploring the Intersection Between Technology and Student Voice (Working Paper Presentation, April 2021)