Huang, Yinghua

Dr. Yinghua (Michelle)  Huang




Preferred: 4089243274


  • Ph.D. in Hotel & Restaurant Administration, Oklahoma State University, USA, 2012
  • M.S. in Tourism & Hospitality Management, Xiamen Univeristy, China, 2006
  • Bachelor of Business Administration, Xiamen Univeristy, China, 2003



Yinghua Huang is an associate professor at the Department of Hospitality, Tourism and Event Management at San José State University. Her research interests include sustainable marketing, consumer pro-environmental behaviors, and big data analytics. Dr. Huang serves as an editoral board member for the International Journal of Contemporary Hospitality Management (SSCI) and Journal of Quality Assurance in Hospitality & Tourism (ESCI). Her research has been published in leading journals including Tourism Management, Journal of Travel Research, International Journal of Contemporary Hospitality Management, and Journal of Hospitality Marketing and Management


Dr. Yinghua Huang's Google Scholar Profile