Academic plan for Marketing: Transfer
Year 1
| Fall (15 Units) | Spring (15 Units) |
|---|---|
| COMM 100W, ENGL 100W or LLD100W** | BUS 134A: Consumer Behavior |
| BUS 130: Introduction to Marketing | BUS 138: Marketing Research |
| BUS 160: Fundamentals of Management and Organizational Behavior | BUS 140: Fundamentals of Operations Management |
| BUS 187: Global Dimensions of Business | BUS 188: Business Systems and Policy |
| BUS 190: Quantitative Business Analysis | Cult. and Civ. (V) (Nonbus. Global Persp.) |
Year 2
| Fall (15 Units) | Spring (15 Units) |
|---|---|
| BUS 134B: Integrated Marketing Communications | BUS 139: Marketing Management |
| Marketing elect. | Marketing Elect. |
| BUS 170: Fundamentals of Finance | BUS 189: Strategic Management |
| PHIL 186: Professional and Business Ethics | Earth & Envir. (R) |
| Interdisc. Elect. | Interdisc Elect. |
Notes
- Electives may be needed to earn 120 units.
- The above recommended schedule assumes that the student has transferred with 60 transferable semester units from a community college and has completed all lower-division business and core general education requirements.
- A passing score on the WST is a prerequisite to all Advanced General Education courses (R,V), including Business 100W and Phil 186.
- Marketing majors must earn a grade of "C-" or better in the following courses: Bus 130, 138, 139A, 139B, and in three marketing electives.