The SJSU Story Begins with People

For the first time in SJSU’s history, the university is rolling out an identity platform. And it's all about telling the stories of people

Much more than a logo or a tagline, the platform encompasses the totality of the SJSU visual identity systemimagery and words we use to describe the university. Best of all, it was created for Spartans, by Spartans. 

The marketing and communications team thanks all those who have contributed to this important endeavor. As always, we hope you'll share your feedback.

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