The wordmark carrying the slogan "Treat Yourself Well" is a visual cue that represents SJSU’s commitment to promote health and wellness.
Who can use the wordmark?
Members of the SJSU community are encouraged to incorporate the Treat Yourself Well wordmarks, each branded to a respective color representing a dimension of wellness, in their own marketing materials for any campus events that align with any of the eight dimensions of wellness or the commitments of the Healthy Campus framework: student success, health, wellness, health promotion, engagement, diversity, and community. Get help adding SJSU Treat Yourself Well to your own materials at Marketing Communications Open Labs.
The SJSU Treat Yourself Well wordmark may only be used for campus events that align with any of the eight dimensions of wellness or the commitments of the Healthy Campus framework: student success, health, wellness, health promotion, engagement, diversity, and community.
To ensure maximum legibility, the wordmark should be at least 0.8 inches tall. Wordmark should also maintain its original one-to-one ratio.
The wordmark should be placed in a visible area of the photo or graphic, generally in the lower corners or center. Wordmark should follow the guidelines shown below.
Always maintain X clearspace around the wordmark to prevent confusion with other visual elements. Do not allow any other graphic elements, type, folds, trims, or edges to fall within this space.
The SJSU Treat Yourself Well campaign promotes SJSU’s overall health and wellness. Choose imagery of groups of people interacting with each other in an active, fun and exciting environment. Search for photos in the SJSU Photo Library.
Choose a color that works best with the overall graphics and style of your promotional materials.
Pantone: 2935 M | 300 U | 300 C
Web Color: 0055A2
Pantone: 7406M | 7405U | 124 C
Web Color: E5A823
Web Color: 000000
Web Color: FFFFFF
When using the SJSU Treat Yourself Well wordmark in social media, please also use the hashtag #sjsutreatyourselfwell.
Examples of Usage
Social Media Post